I’m Anand Karn, a product design leader based in India, shaping intuitive, high-impact digital experiences for fast-growing product teams.

“Anand’s UX improvements drove almost a 15% lift in our player conversion.
G. Krishnan, VP-Product, Gameskraft
I use empathy and excitement to lead. I oversee diverse interdisciplinary teams, fostering relationships with both designers and stakeholders to establish design practices that people want to work with and be a part of.
Diving into big ideas gives me a thrill! I enjoy uniting teams from all walks of expertise, including clients, to tackle challenges together, and have extensive experience planning and facilitating workshops.
Design is my jam! I'm a natural-born designer with a keen eye for detail. I have experience leading every stage of the strategic design process, from planning and research to delivery and optimization.
Humans are the best. I don’t design for users, I design for emotional, irrational, complicated humans. Empathy is my superpower, and I cultivate it in my design and leadership practices to try and make the world a little better.

Redesigned follow-up workflows to improve efficiency and enhance user satisfaction across multiple user types.
Behaviour-led, data-driven UX that increased session time by 32% and significantly improved DPV.

Transforming the PolicyBazaar app from a support tool into a primary revenue engine. The project drove an 18% increase in conversions and retention.
By embedding trust-building elements into the participation flow, we transformed a high-friction drop-off point into a driver for long-term engagement.
Navigating high ambiguity to build a foundational fintech product. Translated complex stakeholder discussions into a seamless mobile experience for MSMEs.
